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Enderle speaks of Valux and MinutePitch in " The Death and Rebirth of the Movie Industry ", "a little start-up in Silicon Valley -- a firm called Valux has introduced a product, MinutePitch, that allows you to take the raw videos that some cell phones and digital cameras create to produce video marketing collateral and measure the success of that collateral." He goes on to say, "While this is a far cry from movies today, the success of software.com shows that we are clearly moving into a period where ISVs are once again popular. Putting the production and distribution facilities for movies on the Web is an interesting concept for the future." |
